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Green and Sustainability ►Green Management Certificate Program




Overview

As a business leader in any market, you have an obligation to be a responsible manager. This course As a business leader in any market, you have an obligation to be a responsible manager. This course provides students with an in-depth look at global and glocal community issues and how to prepare businesses by applying the three domains of effective management: sustainability, responsibility, and ethics. This Green Management course provides vital information, backed by case studies that showcase responsible management activities around the world. We cover topics such as ethics, organization, operations, supply chain, human resources, marketing, and international business.


After completing this course, you should be able to:

  • Define the core elements of responsible and sustainable management
  • Identify successful operation and supply chain management strategies
  • Recall the basics of ethics and how to analyze strategic environments
  • Recognize responsible international business practices
  • Identify terms for stakeholder accountability and glocally responsible businesses


Green Management Module 1

Green Management Basics

  • Context: Drivers, Actors, Subjects
  • Subjects and Actors of Responsible Management
  • The Megatrend and Its Drivers
  • Barriers, Inhibitors, and Criticisms
  • Responsible Management
  • Management Basics and Evolution to Prime Management
  • The Responsible Manager
  • The Responsible Management Process
  • Principles of Management: Basics and Processes

Green Management Module 2

Sustainability and Responsibility

  • Managing for the Triple Bottom
  • Origins of Business Sustainability
  • Concepts of Sustainability
  • Economic Development vs. Sustainable Development
  • Managing Business Sustainability
  • Managing for Stakeholder Value
  • Origins and Concepts of Business Responsibility
  • Responsibility Management as Stakeholder Management

Green Management Module 3

Ethics

  • Ethical Business and Ethics Management
  • Origins of Business Ethics
  • Roots of Business Ethics
  • Moral Dilemmas and the Relationship to Law and Compliance
  • Morality and Values
  • Basic Concept of Business Ethics
  • Domains of Business Ethics

Green Management Module 4

Strategy: Responsible Competitiveness

  • Strategy and Responsible Management
  • Responsible Competitiveness
  • Formulating the Mission, Vision, and Strategic Objectives
  • Analyzing the Strategic Environment
  • External and Internal Environmental Analysis
  • Crafting the Strategy
  • Executing and Evaluating Strategy

Green Management Module 5

Entrepreneurship: Value-Added Ventures

  • Social Entrepreneurship and Responsible Management
  • The Value-Added Venture
  • Understanding Social Entrepreneurship and Social Innovation
  • Economic Systems
  • Identifying the Starting Point for Social Innovation
  • Envision Your Pathway

Green Management Module 6

Organization: Responsible Infrastructure

  • Responsible Management and Organizational Theory
  • Responsible Infrastructure
  • Understanding the Organization
  • Restructuring the Organization
  • Developing the Organization Responsibly
  • Organizational Leadership
  • Responsible Culture
  • Managing Change

Green Management Module 7

Operations and Supply Chain

  • Operations and Responsible Management
  • Responsible Enterprise Excellence
  • Describe the Process
  • Efficient through Lean Enterprise Methods
  • Effective through Quality Management
  • Responsible Supply and Demand
  • Understanding the Supply Chain
  • Managing inside the Supply Chain
  • Closing the Loop

Green Management Module 8

Human Resources, Marketing, and Communication

  • HR-RM Symbiosis
  • Understanding the HR-RM Interdependent Relationship
  • Customizing Stakeholder Communication
  • Marketing, Communication, and Responsible Management
  • Stakeholder Goodwill
  • Ensuring Effective Integrated Marketing Communication
  • Applying Responsible Management Marketing and Communication Tools
  • Customizing Stakeholder Communication

Green Management Module 9

International Business and Management: Glocally Responsible Business

  • Glocally Responsible Business
  • Understanding the Glocal Business Context
  • Globalization
  • Assessing the Responsible International Business
  • Mapping International Business Activity
  • Responsibly Managing in a Globalized Business

Green Management Module 10

Accounting and Controlling

  • Accounting and Responsible Management
  • Stakeholder Accountability
  • Understand the Basics of Accounting
  • Identity the Account and Gather Data
  • Evaluation and Elaboration of the Data
  • Reporting
  • Management Control

Green Management Module 11

Finance: Responsible Return on Investment

  • Responsible Financial Management
  • Responsible Return on Investment (RROI)
  • Understanding Financial Management
  • Financing Responsible Business
  • Capital Budgeting and Programming Internal Activities
  • Results and Governance

Certification

Upon successful completion of our Green Management course, students will be prepared to sit for the NCCB national certification exam to become a Certified Green Management Associate (CGMA).


Required Included:

  • Green Marketing Management by Robert Dahlstrom
  • Good to Green by John-David Phyper & Paul MacLean


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